Johnson & Johnson v Uni-Charm: Passing Off & Trade Mark Infringement over 'Carefree' vs 'Careree' Marks

Johnson & Johnson, an American company, opposed Uni-Charm Kabushiki Kaisha (Uni-Charm Corporation), a Japanese company's application to register the trademark “Careree” for “napkins and pads for wear by person prone to incontinence” in Class 5, based on Johnson & Johnson's prior registration of the trademark “Carefree” for “catamenial products, sanitary tampons, napkins and napkin belts for hygiene” in Class 5. Johnson & Johnson argued that the use of “Careree” would amount to passing off. The Assistant Registrar dismissed Johnson’s case, but the High Court of Singapore allowed Johnson's appeal, finding a likelihood of confusion and potential passing off.

1. Case Overview

1.1 Court

High Court

1.2 Outcome

Appeal allowed.

1.3 Case Type

Intellectual Property

1.4 Judgment Type

Grounds of Decision

1.5 Jurisdiction

Singapore

1.6 Description

Johnson & Johnson sues Uni-Charm for trade mark infringement and passing off over similar 'Carefree' and 'Careree' marks for hygiene products. The court allowed the appeal.

1.7 Decision Date

2. Parties and Outcomes

Party NameRoleTypeOutcomeOutcome TypeCounsels
Johnson & JohnsonAppellantCorporationAppeal allowedWonDedar Singh Gill
Uni-Charm Kabushiki Kaisha (Uni-Charm Corp)RespondentCorporationApplication to register trademark refusedLostPatrick Yap

3. Judges

Judge NameTitleDelivered Judgment
Tan Lee MengJudgeYes

4. Counsels

Counsel NameOrganization
Dedar Singh GillDrew & Napier LLC
Patrick YapK L Tan & Associates

4. Facts

  1. Johnson & Johnson owns the registered trademark “Carefree” for hygiene products.
  2. Uni-Charm applied to register the trademark “Careree” for incontinence pads.
  3. Johnson & Johnson opposed the registration, claiming trademark infringement and passing off.
  4. Johnson & Johnson's “Carefree” products have been sold in Singapore for over 15 years.
  5. Johnson & Johnson's sales of “Carefree” products in Singapore amounted to $2.3m in 2002.
  6. Johnson & Johnson spent $528,000 on advertising “Carefree” products in Singapore in 2002.
  7. The goods of both parties are classified in the same category under the Customs (Duties) Order.

5. Formal Citations

  1. Johnson & Johnson v Uni-Charm Kabushiki Kaisha (Uni-Charm Corp), OS 657/2006, [2006] SGHC 241

6. Timeline

DateEvent
Uni-Charm applied for registration of trademark “Careree”
Application for registration of trademark “Careree” was advertised
Johnson & Johnson lodged a Notice of Opposition
Hearing of the Opposition
Judgment reserved

7. Legal Issues

  1. Trade Mark Infringement
    • Outcome: The court found that the marks were similar and there was a likelihood of confusion, thus allowing the appeal.
    • Category: Substantive
    • Sub-Issues:
      • Similarity of marks
      • Similarity of goods
      • Likelihood of confusion
  2. Passing Off
    • Outcome: The court found that the use of the “Careree” mark was likely to lead to passing off, thus allowing the appeal.
    • Category: Substantive
    • Sub-Issues:
      • Goodwill
      • Misrepresentation
      • Damage

8. Remedies Sought

  1. Refusal of registration of the “Careree” trademark

9. Cause of Actions

  • Trade Mark Infringement
  • Passing Off

10. Practice Areas

  • Intellectual Property Law
  • Trade Mark Litigation

11. Industries

  • Hygiene Products

12. Cited Cases

Case NameCourtAffirmedCitationJurisdictionSignificance
Pianotist Co’s ApplicationN/AYes(1906) 23 RPC 774N/ACited for the principle of determining similarity between trademarks by considering look, sound, nature of customer, and surrounding circumstances.
Aristoc Ltd v Rysta LtdN/AYes[1945] 62 RPC 72N/ACited for the principle that aural similarity of trademarks depends on first impression and imperfect recollection.
London LubricantsN/AYes(1925) 42 RPC 264N/ACited for the principle that the first syllable of a mark is most important.
Premier Brands UK Ltd v Typhoon Europe LtdN/AYes[2000] FSR 767N/ACited to show that conceptual differences can exist between marks, but distinguished on the basis of visual similarity in the present case.
Jordache Enterprises Inc v Millennium Pte LtdN/AYes[1984-1985] SLR 566SingaporeCited as an example of similar sounding trademarks ('Jordane' and 'Jordache').
Mystery Drinks GmbH v OHIMN/AYes[2004] ETMR (18) 217N/ACited as an example of similar sounding trademarks ('Mystery' and 'Mixery').
Pruriderm Trade MarkN/AYes[1985] RPC 187N/ACited as an example of similar sounding trademarks ('Pruriderm' and 'Prioderm').
Icart SA’s ApplicationN/AYes[2000] ETMR 180N/ACited as an example of similar sounding trademarks ('Eucerin' and 'Eudermin').
British Sugar Plc v James Robertson & Sons LtdN/AYes[1996] RPC 281N/ACited for the factors relevant to assessing similarity of goods and services in trademark cases.
Inadine Trade MarkN/AYes[1992] RPC 421N/ACited as an example of similar goods ('Inadine' and 'Anadin').
Polo/Lauren Co, LP v Shop-In Department Shoe Pte LtdCourt of AppealYes[2006] 2 SLR 690SingaporeCited for the principle that confusion in trademark infringement is a matter of perception.
Perry v TruefittN/AYesPerry v Truefitt (1842) 6 Beav 66N/ACited for the rationale behind the passing off action.
Wild Child Trade MarkN/AYes[1988] RPC 455N/ACited for the elements of an action for passing off.
Nippon Paint (Singapore) Co Pte Ltd v ICI Paints (Singapore) Pte LtdN/AYes[2001] 1 SLR 1SingaporeCited for the principle that courts are slow to allow a monopoly of descriptive words.
Super Coffeemix Manufacturing Ltd v Unico Trading Pte Ltd and Another and Another AppealN/AYes[2000] 3 SLR 145SingaporeCited for the principle that courts are slow to allow a monopoly of descriptive words.
Wagamama v City Centre RestaurantsN/AYes[1995] FSL 713N/ACited as an example of misrepresentation in a passing off action.

13. Applicable Rules

Rule Name
No applicable rules

14. Applicable Statutes

Statute NameJurisdiction
Trade Marks Act (Cap 332, 1999 Rev Ed)Singapore
Section 8(2) Trade Marks Act (Cap 332, 1999 Rev Ed)Singapore

15. Key Terms and Keywords

15.1 Key Terms

  • Trade mark
  • Passing off
  • Carefree
  • Careree
  • Likelihood of confusion
  • Goodwill
  • Hygiene products
  • Incontinence pads
  • Catamenial products

15.2 Keywords

  • Trade mark infringement
  • Passing off
  • Carefree
  • Careree
  • Hygiene products
  • Singapore
  • Intellectual property

16. Subjects

  • Trade Mark Law
  • Intellectual Property Law
  • Passing Off

17. Areas of Law

  • Trade Mark Law
  • Passing Off